The CEO of $2.5 billion Celonis explains the hot AI startup's big expansion push during the COVID crisis, and why it's looking to fill 600 new jobs with a base pay of up to $100,000

  • Celonis, the $2.5 billion hot AI startup, is expanding its workforce by 60% and is looking to fill 600 jobs to meet strong customer demand despite the pandemic.
  • The company, whose platform uses AI to quickly analyze a company's computer network and find ways to make it operate faster and more efficiently, is planning to hire engineers, developers and sales reps, with typical base pay of $50,000 to $100,000, CEO Alex Rinke said.
  • "When this pandemic hit we didn't know how it would impact our business," he told Business Insider. "Overall, COVID has really been a tailwind for us in many ways and that's why we're hiring right now."
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Celonis CEO Alexander Rinke braced himself for what could be a tough ride when the coronavirus crisis escalated in March.

But the crisis actually created opportunities for the $2.5 billion AI startup which is launching a big expansion push that includes filling 600 new jobs in the US, Canada and Europe, growing its workforce by roughly 60% to 1,600.

Celonis is looking to hire engineers, developers and sales professionals, with a typical base pay range of $50,000 to $100,000, Rinke said.

"When this pandemic hit we didn't know how it would impact our business," he told Business Insider. "Overall, COVID has really been a tailwind for us in many ways and that's why we're hiring right now."

Founded in 2011, Celonis uses AI to quickly analyze a company's computer network and find ways to make it operate faster and more efficiently. The startup's process-mining tools are used by major companies such as Airbus, Siemens, Lufthansa and Uber.

Celonis has raised $370 million in funding from investors, including Accel and 83North.

Rinke said it became evident shortly after the crisis escalated and clients were forced to adapt to remote work that preserving their cash and managing supply chains were two key pressing needs. It immediately became clear that their customers needed to "complete years of digital transformation in months." That trend led to a need for a bigger workforce, Rinke said.  Celonis, which is based in Munich and New York, is also looking to open four new locations in Amsterdam, Paris, Madrid and Stockholm. 

Many businesses went from "emergency mode" to "sustainability mode" as they figured out ways to adapt to the new normal of remote work and the ongoing impact of the pandemic. "There's just a need for improving processes and getting more efficiency," Rinke said.

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